B2B Sales TrendsAugust 23, 202600:00:45

Are you a salesperson or an advisor?

Name: Are you a salesperson or an advisor?
Uploaded: 2026-08-23T21:00:38.000Z
Duration: 45
Description: Consultative selling has to be more than a playbook. Luiz Cieslak, SVP of Healthcare & Life Sciences at CI&T, explains why changing the commercial model...

Consultative selling has to be more than a playbook. Luiz Cieslak, SVP of Healthcare & Life Sciences at CI&T, explains why changing the commercial model requires sellers to genuinely understand what customers are trying to achieve.

🎙 B2B Sales Trends Podcast

#B2BSales #SalesLeadership #ConsultativeSelling

b2b sales, consultative selling, b2b selling, value-based selling, outcome based selling,