New Episodes Weekly

B2B Sales Trends

with Harry Kendlbacher

The podcast for B2B sales leaders who want to win more deals, protect margins, shorten sales cycles, and drive higher-value conversations. New episodes every Thursday!

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Brought to you by Global Performance Group

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Latest Episodes

111. Enterprise Sales Strategy: Why Ecosystem Collaboration Wins Deals
B2B Sales TrendsMarch 05, 202600:35:2548.77 MB

111. Enterprise Sales Strategy: Why Ecosystem Collaboration Wins Deals

Enterprise sales today demands customer-centric selling. SAP Global GTM leader Laz Uriza explains why modern enterprise deals depend on ecosystem collaboration, consultative selling, and stakeholder management across complex organizations. On the B2B Sales Trends Podcast, Harry sits down with Laz Ur...

110. Why Buyers Don’t Decide in B2B Sales | Sales Strategy Explained
B2B Sales TrendsMarch 03, 202600:06:055.57 MB

110. Why Buyers Don’t Decide in B2B Sales | Sales Strategy Explained

Why B2B deals stall isn’t about competition - it’s about buyer indecision. Consultative selling, value-based selling, and traditional B2B sales strategy fail when sellers focus on solutions instead of driving buyer decisions. Harry breaks down why sales momentum disappears even in engaged deals. Buy...

109. Enterprise Sales Strategy: How References Shorten Deals
B2B Sales TrendsFebruary 26, 202600:44:0640.38 MB

109. Enterprise Sales Strategy: How References Shorten Deals

Enterprise sales strategy today isn’t about louder pitches - it’s about trust. Jan Duthoo (CRO EMEA, SAP SuccessFactors) explains how embedding customer references into every stage of the sales process can transform win rates, accelerate sales performance, and strengthen customer retention strategy....

Meet your host:

Harry Kendlbacher

"I created this podcast to share unfiltered conversations with sales leaders who are driving change in B2B sales."

Harry Kendlbacher is the co-founder and CEO of Global Performance Group, a sales and revenue improvement boutique. With 25 years in the industry, Harry has seen firsthand what it takes to win in B2B sales, and more importantly - what holds teams back. This podcast is about sharing those insights.

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