New Episodes Weekly
B2B Sales Trends
with Harry Kendlbacher
The podcast for B2B sales leaders who want to win more deals, protect margins, shorten sales cycles, and drive higher-value conversations. New episodes every Thursday!
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Latest Episodes
128. Stop Competing on Price: Differentiation Starts in Discovery w/ Rich Van Sprang (VP Sales Americas at Hitachi Vantara)
How to stop competing on price is the defining challenge in modern B2B sales and in this episode we break down how top performers shift from price pressure to value based selling and real differentiation strategy. In this episode of the B2B Sales Trends Podcast, Harry sits down with Rich Van Sprang,...
127. Why Urgency Is Missing in Most B2B Deals
Urgency in sales is often missing in B2B deals because buyers default to the status quo. The real driver isn’t ROI, it’s the cost of inaction and the risks of doing nothing. In this solo episode of the B2B Sales Trends Podcast, Harry breaks down why deals stall, how status quo bias shapes B2B sales ...
126. Outcome Based Selling: Why Technical Sellers Lose Deals w/ Monia Munari (SVP Sales, Siemens Energy)
Outcome based selling is now the edge in modern B2B sales. Buyers want business results, financial impact, and strategic value, not another product pitch. In this B2B Sales Trends Podcast episode, Harry sits down with Monia Munari, Senior Vice President of Sales, Grid Technologies at Siemens Energy,...
Meet your host:
Harry Kendlbacher
"I created this podcast to share unfiltered conversations with sales leaders who are driving change in B2B sales."
Harry Kendlbacher is the co-founder and CEO of Global Performance Group, a sales and revenue improvement boutique. With 25 years in the industry, Harry has seen firsthand what it takes to win in B2B sales, and more importantly - what holds teams back. This podcast is about sharing those insights.
More About HarryThe Top Episodes
Featured Episodes
42. Building High-Performing Sales Teams: Lessons from Salesforce
In this episode of B2B Sales Trends, Mark Grimwood, Senior Vice President of Global Sales and Distribution Recruitment at Salesforce, joins Harry Kendlbacher to break down what it takes to recruit, develop, and sustain elite sales teams in today’s evolving landscape. With 15 years at Salesforce, Mar...
40. Building Trust in Sales: From Salesperson to Trusted Advisor
In this episode of B2B Sales Trends, Harry Kendlbacher speaks with Kendall Ryerson, Vice President of North American Sales at Carestream, about the power of trust in sales and how it simplifies negotiations. Learn why reliability, relationship-building, and understanding customer needs are critical ...
39. The Art of Debrief: Building a Winning Sales Culture
In this episode of B2B Sales Trends, Harry Kendlbacher speaks with Stephanie Wilkinson, CRO of Simpro Group, about transforming sales cultures through the "art of debrief." Learn how deal reviews can foster collaboration, refine processes, and empower sales teams to thrive in a rapidly changing land...
