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B2B Sales Trends
with Harry Kendlbacher
The podcast for B2B sales leaders who want to win more deals, protect margins, shorten sales cycles, and drive higher-value conversations. New episodes every Thursday!
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Latest Episodes
142. The New Rules of Cybersecurity Buying in the Age of AI w/ Marty Overman
Cybersecurity sales has become harder because buyers trust products less and scrutinize every decision more. The sellers winning today aren't better presenters. They're better problem experts. In this episode of the B2B Sales Trends Podcast, Harry sits down with Marty Overman, EVP Americas Sales at ...
141. Modern Buyers Changed. Has Your Sales Team? w/ Michael Aronowitz
B2B Sales Training isn't broken because sellers lack knowledge. It's broken because today's buyers demand a completely different way of selling. In this episode of the B2B Sales Trends Podcast, Harry sits down with Michael Aronowitz, SVP of Revenue Growth at VXI Global Solutions, to discuss why mode...
140. Why Selling Software Isn't a Motivation Problem w/ Juha Mirsch
Sales enablement often fails because companies ask sales teams to sell software using a system designed for hardware. In this episode of the B2B Sales Trends Podcast, Harry sits down with Juha Mirsch, Global Sales Enablement Lead for ABB's Digital Portfolio, to explore why digital transformation sta...
Meet your host:
Harry Kendlbacher
"I created this podcast to share unfiltered conversations with sales leaders who are driving change in B2B sales."
Harry Kendlbacher is the co-founder and CEO of Global Performance Group, a sales and revenue improvement boutique. With 25 years in the industry, Harry has seen firsthand what it takes to win in B2B sales, and more importantly - what holds teams back. This podcast is about sharing those insights.
More About HarryThe Top Episodes
Featured Episodes
42. Building High-Performing Sales Teams: Lessons from Salesforce
In this episode of B2B Sales Trends, Mark Grimwood, Senior Vice President of Global Sales and Distribution Recruitment at Salesforce, joins Harry Kendlbacher to break down what it takes to recruit, develop, and sustain elite sales teams in today’s evolving landscape. With 15 years at Salesforce, Mar...
40. Building Trust in Sales: From Salesperson to Trusted Advisor
In this episode of B2B Sales Trends, Harry Kendlbacher speaks with Kendall Ryerson, Vice President of North American Sales at Carestream, about the power of trust in sales and how it simplifies negotiations. Learn why reliability, relationship-building, and understanding customer needs are critical ...
39. The Art of Debrief: Building a Winning Sales Culture
In this episode of B2B Sales Trends, Harry Kendlbacher speaks with Stephanie Wilkinson, CRO of Simpro Group, about transforming sales cultures through the "art of debrief." Learn how deal reviews can foster collaboration, refine processes, and empower sales teams to thrive in a rapidly changing land...
