New Episodes Weekly
B2B Sales Trends
with Harry Kendlbacher
The podcast for B2B sales leaders who want to win more deals, protect margins, shorten sales cycles, and drive higher-value conversations. New episodes every Thursday!
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Latest Episodes
163. Armstrong World Industries Sales Leader on Why Transactional Selling Makes You Replaceable w/ Jelani Rucker
Relationship selling starts with understanding your customer beyond the transaction. Jelani Rucker, General Manager of Commercial Sales at Armstrong World Industries, explains why becoming a trusted advisor requires more than virtual meetings, and why meaningful time with customers can change the re...
162. Bentley Systems SVP on Why Salespeople Should Think Like Investors w/ Nathan Marsh
Value-based selling starts with thinking like an investor, not just selling a product. What changes when enterprise sales teams stop leading with features and start focusing on business outcomes, value, and long-term impact? Nathan Marsh, EMEA Regional Executive and Senior Vice President at Bentley ...
161. Why Asking Better Questions Isn’t Enough in B2B Sales
B2B sales discovery is not about asking more questions. It is about helping buyers see what they cannot see yet. When buyers arrive with a preferred vendor, established assumptions, and AI assisted research, traditional discovery can become a confirmation exercise. In this solo episode, Harry Kendlb...
Meet your host:
Harry Kendlbacher
"I created this podcast to share unfiltered conversations with sales leaders who are driving change in B2B sales."
Harry Kendlbacher is the co-founder and CEO of Global Performance Group, a sales and revenue improvement boutique. With 25 years in the industry, Harry has seen firsthand what it takes to win in B2B sales, and more importantly - what holds teams back. This podcast is about sharing those insights.
More About HarryThe Top Episodes
Featured Episodes
42. Building High-Performing Sales Teams: Lessons from Salesforce
In this episode of B2B Sales Trends, Mark Grimwood, Senior Vice President of Global Sales and Distribution Recruitment at Salesforce, joins Harry Kendlbacher to break down what it takes to recruit, develop, and sustain elite sales teams in today’s evolving landscape. With 15 years at Salesforce, Mar...
40. Building Trust in Sales: From Salesperson to Trusted Advisor
In this episode of B2B Sales Trends, Harry Kendlbacher speaks with Kendall Ryerson, Vice President of North American Sales at Carestream, about the power of trust in sales and how it simplifies negotiations. Learn why reliability, relationship-building, and understanding customer needs are critical ...
39. The Art of Debrief: Building a Winning Sales Culture
In this episode of B2B Sales Trends, Harry Kendlbacher speaks with Stephanie Wilkinson, CRO of Simpro Group, about transforming sales cultures through the "art of debrief." Learn how deal reviews can foster collaboration, refine processes, and empower sales teams to thrive in a rapidly changing land...
