Episodes

Referrals aren’t just a nice-to-have — they’re one of the most powerful (and underused) levers in B2B sales. In this episode, Harry Kendlbacher sits down with Ben Cronsberry, GTM Operations Lead at Shopify, to unpack what it really takes to build a scalable, repeatable referral engine. They discuss:...

What’s the real cost of doing nothing? In this episode, Frank Shipp — VP of Sales at Cardinal Health — joins Harry Kendlbacher to explore how healthcare sales teams can drive meaningful change in high-stakes, high-regulation environments. They dig into: How to quantify and communicate the cost of in...

Channel sales is more than a route to market — it’s a relationship. In this episode of B2B Sales Trends, Mike Hennings, VP of Business Development at Hubbell Inc., joins Harry Kendlbacher to unpack what it really takes to win with and through your partners. They cover: - Why starting with the right ...

Brian North, VP of Strategic Partnerships at Hearst, joins Harry Kendlbacher to unpack the challenge many sales leaders face: closing the gap between strategy and execution. They talk about what it really takes to move big, complex sales organizations toward results — from aligning teams around a sh...

Sales enablement often focuses on reps — but what about the managers? In this episode of B2B Sales Trends, Andy Kodner, VP of Revenue Operations and Enablement at Bazaarvoice, joins Harry Kendlbacher for a candid conversation about what it really takes to turn strategy into execution. They talk abou...

What does it take to succeed in today’s channel sales landscape? Mark Conley, Vice President, Americas Channel Sales at Cohesity, joins Harry Kendlbacher to unpack the evolution of channel partnerships — and what it means to lead in an environment where influence, trust, and collaboration matter mor...

In today’s fast-paced sales environment, it’s easy to focus on speed — but what’s the cost of moving too quickly? Rich Sander, Commercial Vice President at Smurfit WestRock, joins Harry Kendlbacher for a conversation about why slowing down can actually help you close bigger, more strategic deals. Fr...

In an era of automation and data overload, what role does human instinct still play in B2B sales? Steven Jow, Executive Vice President of Sales at TD DYNNEX, joins Harry Kendlbacher for a wide-ranging conversation about selling through change — from navigating digital transformation and shifting buy...

In today’s enterprise deals, selling to a single decision-maker is no longer enough. Salespeople need to navigate complex committees — and that means they can’t go it alone. In this episode of B2B Sales Trends, Harry Kendlbacher sits down with JP Flores, Senior Sales Director at CrowdStrike, to talk...