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B2B Sales Trends
October 04, 2026
00:01:10
Think Like an Investor in B2B Sales
Nathan Marsh, EMEA Regional Executive and Senior Vice President at Bentley Systems, explains what thinking like an investor means for salespeople and why it changes how they approach opportunities.
🎙 B2B Sales Trends Podcast
B2B Sales Strategy
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outcome based selling
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enterprise sales
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value-based selling
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strategic partnerships
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