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B2B Sales Trends
February 11, 2026
00:00:56
Why B2B Sales Fail - The Hidden Deal Killer
An Ericsson executive breaks down why B2B sales deals fail - and why miscommunication is the real deal killer.
🎧 Full episode with Bassem Salameh:
https://youtu.be/O8HBsyEoFZQ
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